One-Day Professional Development Workshop

Thursday, September 10, 2009

Creative Capital will present a one-day professional development workshop for up to fifty participants at Penland School on on Thursday, September 10. This introductory workshop, based on Creative Capital's acclaimed weekend Professional Development workshop model, employs an integrated approach to strategic planning and promotion for individual artists. The workshop aims to help individual artists break the crisis management cycle and increase their satisfaction in their art practice and career.

Through lecture presentations, breakout groups and interactive exercises, participants will be led through the process laid out in the PDP Strategic Planning Workbook, which includes exercises and evaluation processes for goal setting, time management, financial tracking, budgets and arts busines management. Additionally, the workshop looks at marketing and promoting your work as an integral, natural part of the creative process, focusing on the necessary tools for promotion and how to use them to communicate with others about your work and gain wider media coverage.

Applications are due at Penland by Friday, August 21.

The workshop will be led by Colleen Keegan, who developed the strategic planning program that has now impacted over 400 Creative Capital grantees and Jackie Battenfield, author of the just-released The Artists' Guide: Making a Living Doing What You Love, along with trained Creative Capital grantees.

If you have questions about this workshop, contact Leah Buchanan, program assistant:

leahbuchanan@penland.org

The cost of the workshop is $40, which includes lunch and snacks.

If you are traveling from a distance, a limited amount of housing is available on campus the night before the workshop at these rates: dorm room, $21; shared room with common bath: $37, shared room with private bath, $68; private room with common bath, $84; private room with private bath, $147.

Application form (Word document)

Creative Capital is a national nonprofit organization that supports artists pursuing adventurous and imaginative work in the performing and visual arts, film/video, innovative literature, and emerging fields.